With two of its biggest hits in 2025, Netflix has seemingly entered a whole new era of streaming.
Like most years, 2025 has been a year of both hits and misses for the streaming giant. While new shows like Adolescence have performed incredibly well on the platform, some of the returning ones, like Wednesday, have had relatively underwhelming performances. Among all these hits and misses, two returning shows have proven to be very profitable for the streamer.
The shows in question are both non-English and, yet, have a massive global audience. Although both original Netflix shows have wrapped their stories for now, it seems unlikely that Netflix will let them go anytime soon. With their success in 2025, Netflix is undoubtedly on its way to entering a whole new era.
Despite Being Divisive, Squid Game & Alice In Borderland’s 3rd Seasons Were Hits On Netflix
After earning immense acclaim for their first two installments, Alice in Borderland and Squid Game received a more divisive response after their third installments. While Squid Game was heavily criticised for its negative and rushed conclusion, Alice in Borderland season 3 was panned by many for its seemingly forced story.
Yet, despite the critical response, both shows have maintained their successful momentum by driving big numbers. Squid Game season 3 set record-breaking viewership numbers by garnering 368.4 million hours of viewing time soon after its release.
Meanwhile, Alice in Borderland earned a rare streaming feat when all three of its installments ended up in Netflix’s Top 10 Non-English TV Shows list for a week.
Squid Game & Alice In Borderland’s Next Installments Will Change Netflix Forever
Netflix, so far, has revealed nothing about Alice in Borderland and Squid Game‘s future. Both shows conclude their main story and character beats in the final arcs of their third installments. However, interestingly, both feature cliffhangers in their closing moments where they set up potential American spin-offs.
In both, the ending scene hints that a new follow-up installment will unfold in the US and feature American players instead of Korean or Japanese ones. This twist in both suggests that Netflix intends to expand them with potential English spin-offs. While only time will tell whether these spin-offs will see the light of day, they could change Netflix forever.
If both shows end up getting American franchise extensions, Netflix would officially enter a new era where its biggest international hits would no longer be confined to their countries of origin. If these franchise extensions perform as well as their parent shows, the streamer could even consider other non-English shows for expansions.
Contrarily, if the potential Squid Game and Alice in Borderland spin-offs fail on Netflix, they could become mere cautionary tales of how not every international hit deserves an Americanized version. Regardless of what happens, the two shows have become stepping stones for Netflix to enter a whole new era.
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