Ever since Disney and ABC decided to pull Jimmy Kimmel Live! — after television affiliates like Nexstar and Sinclair refused to broadcast the show following a veiled threat from FCC chairman Brendan Carr — many fans are angry and have vowed not to support the company until the decision is reversed. While numerous stars have penned open letters to Disney denouncing the decision, including top Disney talent such as Pedro Pascal, Tom Hanks, Billy Crystal, and Auli’i Cravalho, others are opting to protest where it will hurt the company the most: their wallets. According to Deadline, Disney’s stock prices had dropped by 7% following ABC’s suspension, and the mass move to cancel Disney+ will likely hurt their bottom line more.
She-Hulk: Attorney at Law star Tatiana Maslany told her fans to cancel their Disney+ and Hulu subscriptions on her Instagram account. Radio shock jock Howard Stern and Supernatural star Misha Collins have joined in, confirming they have canceled their Disney+ subscriptions. The push to cancel Disney+ has gained traction. Star Trek: The Next Generation star Wil Wheaton posted on BlueSky, “It’s pretty easy to cancel your Disney+ subscription, and a coordinated, national day of cancellations would send a very clear message about our values as Americans.” The stated mission isn’t to forgo Disney+ forever, but to make a strong show of force and only resubscribe (if one wants to) when Disney and ABC reinstate Jimmy Kimmel Live!
Due to the surge in cancellations, some users have reported app crashes and other technical issues. If you wish to cancel your subscription, this guide will tell you everything you need to know.
How To Cancel Disney+ and Hulu
To cancel Disney+, here is the step-by-step process listed on the Disney+ Help page.
- Log in to your Disney+ account through a computer or mobile browser
- Select your Profile
- Select Account
- Select your Disney+ subscription under Subscription
- Select Cancel Subscription
Once the subscription is canceled, there is an optional step where one can list the reason for their cancellation. This would be the best spot to mention it is in response to the decision to pull Jimmy Kimmel Live! from the air, if that applies to you.
Reddit User standardGeese informed people that the best way to make their statement known to Disney is actually to call and cancel. It might take time, as their customer service line may become overwhelmed with the number of calls. However, it becomes more noticeable to Disney than a cancellation online, as it increases customer service costs. The post said:
I used to work for Disney, this is the best way to make sure your cancellation is noticed:
Call them to cancel. If you call in, the cancellation will both rank as an increased cost of customer service rep time, as well as a specific contact driver. If you only cancel online, it won’t have as big of an impact: it will just show as a slight increase in “other” reasons when they report it on their quarterly reports.
Don’t be afraid to stay on the phone for a long time with the rep, but please don’t take it out on the individual as they had nothing to do with this. If you can, try to get a concession (refund) for the previous month as well. Concession rate is another key metric these companies use to identify notable issues.
If you are signed up for any additional bundles with Disney+, like Hulu, ESPN, or HBO Max, there will be a few more steps. If you did the bundles through Hulu or HBO Max, you will need to go to those platforms and cancel subscriptions through their respective hub pages. Hulu has a very similar interface to Disney+, and the following instructions are based on the Hulu help page.
- Head to your Account page on a computer or mobile browser
- Select Cancel under Your Subscription
- Next, you may be presented with the option to pause your subscription — select Continue to Cancel if you’re not interested
- Select Cancel Subscription
Once your subscription is canceled, you will retain access to Disney+ content until your next billing date. If your billing date has just passed, you can cancel but still enjoy your remaining time with Disney+ and Hulu content, including shows like Alien: Earth, Marvel Zombies, and Only Murders in the Building.
How To Resubscribe to Disney+ and Hulu
If Disney and ABC reinstate Jimmy Kimmel Live! without requiring an apology or donation to Charlie Kirk’s foundation — as Sinclair had requested — it seems reasonable for fans who were boycotting to resubscribe to Disney+ to continue watching its programming. To resubscribe to Disney+ before the next billing cycle, simply follow these steps.
- Log in to DisneyPlus.com
- Select your profile
- Select Account
- Select Restart Subscription
- Select Agree to confirm
If the billing date has passed, your subscription will be canceled, and you will need to resubscribe to Disney+ and/or Hulu.
Disney reportedly pulled Jimmy Kimmel Live! from the air to avoid controversy. Ironically, Disney likely lost more viewers and angered fans while trying to appear “apolitical.” Many fans may want to support and watch various titles at Disney. However, pressure is certainly being put on those in charge and impacting the bottom line and numbers.
Disney could reverse its decision regarding Jimmy Kimmel soon, or risk making an even bigger mistake — one that could tarnish Bob Iger’s legacy. As John Oliver said on the most recent episode of Last Week Tonight:
“History is also going to remember the cowards who definitely knew better but still let things happen, whether it was for money, convenience, or just comfort. Look, at some point you’re going to have to draw a line. So I’d argue, why not draw it right here?”
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